WatchDogs Legion Charity Stream
The Concept
At Ubisoft's request, we were honored with the task of organizing a charity stream featuring well-known Hungarian celebrities and streamers. Furthermore, the Hungarian execution of this multi-country project had to be completed during the peak charity event season, just before Christmas.
Charity
This is how the Watch Dogs Legion Charity Stream was created, featuring renowned personalities such as actress Evelin Dobos, comedian Dániel Mogács, AZA – the rapper of Killakikitt – and gamer influencers including Isti Szalay, Zsolt Kovács, Sirius, and KD Dave. The invited participants played the game in shifts for 8 hours, encouraging viewers to make donations.
Community
GameStar was the media partner for the project, and editorial members also took up controllers for the good cause. The fundraising supported the 'Ételt az Életért' Foundation, and a total of 510,716 HUF in donations was collected during the stream.
